Friday, February 1, 2008

Green Sun

Despite being an inveterate health nut, I do have a soft spot for a crunchy snack that you won't find in Whole Foods or Trader Joe's nor at the Farmer's Market. Still, of all the mainstream chips found in the supermarket's snack aisle, Sun Chips qualify as one of the healthier options, due in large part to their whole grains (as opposed to the heavily processed flours used in most) and consequently their 2 grams of fiber per serving. And the taste just can't be beat, for all three of the flavors.

But after taking a closer look at the packaging while grabbing a handful of the Harvest Cheddar flavor tonight I noticed the green energy credit logo in the lower right corner of the bag. As it turns out, Frito-Lay, Inc. purchases green energy credits to offset 100% of the electricity used during the production of the tasty treats. Very cool.

I then went to the Sun Chips site and learned that they're installing a bank of solar panels that will generate 75% of the energy needed to produce the chips. Even cooler. Then I read that they sponsor the Komen Race for a Cure to fight breast cancer. They promote volunteerism and provide contact info for getting involved with this worthy cause. Super cool.

For me at least, it's now more of a no-brainer than ever– when I'm feeling peckish I follow the Sun... Chips.

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Here's a bit of info about the Susan G. Komen Breast Cancer Walk:

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