Wednesday, January 9, 2008

Rainforesty Day

By now we should all know how vital rainforests are to our existence and how they are being decimated at a shockingly fast rate (see below). However, as easy as it is to grow despondent over the continual loss of our planet's crown jewels, all is not lost. There are a number of ways in which we can have a positive impact on the world's rainforests.

A number of organizations exist whose mission it is to save the forests, by way of advocacy and education, not to mention actually buying plots of land. There's another option that is equally effective, and can also be quite tasty to boot.

Most supermarkets, be they Trader Joe's or Vons, now carry lines of rainforest-derived chocolates. The cacao plant is indiginous to South America's rainforests and the chocolate made from native trees is particularly rich. By purchasing these treats you are making an impact in two ways: 1. a portion of the proceeds from sales usually goes to one of the rainforest organizations and, 2. a business that supports sustainable practices is promoted. This one is key, as thriving business based on the maintenance, not destruction, of the forests, is the most compelling argument you could make to a farmer who needs to support his family.

Check out our list of rainforest chocolates and treat your tastebuds, and your conscience, to an Earth-friendly treat!


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A few rainforest facts, courtesy of rain-tree.com:

  • We are losing Earth's greatest biological treasures just as we are beginning to appreciate their true value. Rainforests once covered 14% of the earth's land surface; now they cover a mere 6% and experts estimate that the last remaining rainforests could be consumed in less than 40 years.
  • One and one-half acres of rainforest are lost every second with tragic consequences for both developing and industrial countries.
  • Rainforests are being destroyed because the value of rainforest land is perceived as only the value of its timber by short-sighted governments, multi-national logging companies, and land owners.
  • Nearly half of the world's species of plants, animals and microorganisms will be destroyed or severely threatened over the next quarter century due to rainforest deforestation.
  • Experts estimates that we are losing 137 plant, animal and insect species every single day due to rainforest deforestation. That equates to 50,000 species a year. As the rainforest species disappear, so do many possible cures for life-threatening diseases. Currently, 121 prescription drugs sold worldwide come from plant-derived sources. While 25% of Western pharmaceuticals are derived from rainforest ingredients, less that 1% of these tropical trees and plants have been tested by scientists.
  • Most rainforests are cleared by chainsaws, bulldozers and fires for its timber value and then are followed by farming and ranching operations, even by world giants like Mitsubishi Corporation, Georgia Pacific, Texaco and Unocal.
  • There were an estimated ten million Indians living in the Amazonian Rainforest five centuries ago. Today there are less than 200,000.
  • In Brazil alone, European colonists have destroyed more than 90 indigenous tribes since the 1900's. With them have gone centuries of accumulated knowledge of the medicinal value of rainforest species. As their homelands continue to be destroyed by deforestation, rainforest peoples are also disappearing.
  • Most medicine men and shamans remaining in the Rainforests today are 70 years old or more. Each time a rainforest medicine man dies, it is as if a library has burned down.
  • When a medicine man dies without passing his arts on to the next generation, the tribe and the world loses thousands of years of irreplaceable knowledge about medicinal plants.
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